Country Thunder Saskatchewan Music Festival, formally known as the Craven Country Jamboree, announced some major changes on Wednesday to the festival site this year.
A 200,000 square foot piece of lush grass will now be in the festival bowl.
All new signs, banners and ticket booths will come in along with 79 brand new bathroom facilities, something organizers had realized was in need of serious improvements from past years.
Executive Producer, Troy Vollhoffer says the changes will keep Country Thunder what they believe the number one music festival in North America.
“Craven has been around for 34 years, it’s the oldest music festival in North America, Craven is the Godfather to all festival, and this ( Craven) is the number one festival in our heart in all of North America, because we’re all from Saskatchewan. We may have events all over North America but Saskatchewan is home,” Vollhoffer said on Wednesday.
Vollhoffer also said there will be a new food court with 15 to 25 new food joints coming in.
The official name change to Country Thunder Saskatchewan was announced last October, which Vollhoffer said made it a perfect time for changes like the ones announced on Wednesday.
“This year it was kind of like, all right, our brand has changed to Country Thunder and it’s time now to really go full contact on it, so I think that’s why we did it, and I believe every year from this point on we will do a little bit more to continue on, the big base was already laid today,” said Vollhoffer on Wednesday.
The upgrades added up to around $1.2-million.
Country Thunder Saskatchewan runs from July 13, to 16.