A spokeswoman for the Earls restaurant chain says an online backlash won’t force the company to reconsider its decision to ditch Alberta beef in favour of U-S meat that’s free of added hormones.
Cate Simpson says the Twitter campaign appeared to have been started by lobby groups, but she declined to single out any in particular.
Alberta Premier Rachel Notley tweeted on Thursday that Alberta beef is “the best in the world” and she’s proud of the province’s producers.
Simpson says as the company’s commitment to “conscious sourcing” deepened, it spent nearly three years searching for a Certified Humane producer in Canada that could meet its large supply needs.
(The Canadian Press)