Good food and great company always have a way of overcoming a rainy or overcast day. Our country cookout continued yesterday in St. Joseph’s with the Kessel family. Despite the weather it was well received and greatly appreciated. These cookouts are a great way to connect with our loyal listeners and I many times I overheard someone say “I can’t believe their here”…. in person.
These cookouts mean everything to our audience because they bridge the gap between a voice on the radio and a real human being. For loyal listeners, hearing you every day creates a powerful sense of companionship. When you show up in their local community—especially in smaller towns like St. Joseph’s—it transforms that routine media habit into a deep, unforgettable relationship. I find (and I have admitted it) that submersing myself in rural Saskatchewan is one of the most rewarding aspects of my career. Smaller towns often feel overlooked by major media outlets but for us they are the focal point of what we do. A handshake, a shared laugh, and a quick photo stick with people for decades.
You are no longer just a station preset; you are a friend who shared a meal with them.
Unfortunately Barry Kessel left us this March (on their 56th Anniversary celebration) but his presence was felt through with the stories from his family. This gathering was also a celebration of his life well lived.
Check out my day……
The early days of St. Joseph’s
Heard some great stories about this man. Rest Easy Barry
Barry’s prized John Deere tractor he rebuilt
The Kessel farm from 1964
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